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Media that works


The experts in video content creation


PURE is a new breed. An agile and creative production company crossbred with a video marketing agency. We’re experts in using video content to position and promote brands, drive sales and generate leads, increase online engagement and train and motivate corporate staff.

We work internationally for both small and large companies, advertising & PR agencies and marketing partners that want to tell their story, build their tribe and and grow their business.  

We offer a full service video production solution including strategy, creative, production, post production, photography and graphic design. 

Pure is well known for creativity, strategic approach, high quality production and down to earth, reliable client service that provides results.

For over a decade we've stayed true to one simple philosophy "do great work".



Thursday, 02 June 2016 12:11


Welcome to this months glimpse into the world of PURE in which we share some of our most recent work and highlight some of the results these projects have created.  

Friday, 22 April 2016 16:00

Sweet Treats with Chelsea Sugar

Chelsea Sugar is a brand that is engrained in New Zealander's and one of our Iconic brands, When you think of baking needs you automatically think of Chelsea. Having been around for more than 130 years a lot of people think Chelsea is just about sugar. But thats not the case. Although they distribute nearly 200,000 tonnes of sugar a year to both retail and manufacturing they are also about educating bakers and New Zealanders. 

Wednesday, 13 April 2016 11:19


Great team, fast, and great video results. I highly recommend Pure.

As you may or may not be aware video is quickly becoming the most powerful and effective marketing tool for businesses.

1. Video Increases your Conversion Rates

Studies have shown that shoppers who viewed video were 174% more likely to make the purchase.


The sport of wakeboarding in New Zealand has only been available to those fortunate enough to own a high powered boat...  Until now!  New Zealand's first cable park is on course to be built in Auckland this year and PURE are delighted to be the video content and marketing partner.  


The MTV series the Shannara Chronicles has now hit own screens and is proving to be a hit.   The adaption of author Terry Brooks’ post-apocalyptic world was filmed last year in New Zealand and Viacom and MTV contracted PURE to create the behind the scenes videos to promote and market the show to a global audience.


Evaluating the effectiveness of your online video marketing efforts can be difficult for any business or organisation.  What are the metrics that really matter? There are three results that you need to be monitoring to assess you contents effectiveness. 

Friday, 19 February 2016 15:04

Food Porn and Fish


At PURE we love any opportunities to shoot food content and we are stoked to be working with our friends at Sealord to create some beautiful content for their website. 

Friday, 12 February 2016 11:23

New Zealand's Everyday Heroes


St John is the frontline of New Zealand's emergency medical response providing accident first response services throughout New Zealand. But they also do so much more for local communities providing local support, medical services ,alarms, first aid, training, etc.  What's amazing is St John is a charity and receives very little government funding with a large portion of their staff numbers being made up of volunteers. 

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Takapuna, Auckland 0622, New Zealand

PO BOX 331001
Takapuna, Auckland 0740

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